In a room full of Broadway marketers and producers, how do you sell an idea of change without a clearly defined return on investment? When it comes to TedxBroadway, it's the big idea that turns a profit, although it's not a dollar sign attached to the value, it's onboarding Broadway to the idea of thinking big.
I'm happy to report that there are plenty of organizations taking to Twitter and Facebook in hopes of keeping arts in schools. Looking to join in on the conversation? I've assembled a list of resources you (or an arts organization) can easily use to leverage social media in favor of the arts.
It would be impossible for me to keep from live blogging/tweeting the Golden Globes. So, please enjoy my random snark, Hollywood style.
Since 2011, I have been managing the social media for Live From Lincoln Center, the performing arts program airing on PBS.