It's time for arts-related mobile apps to get micro, right down to the seat you're sitting in, and extend the storytelling experience through second screens. Mobile app developers have pushed the boundaries of ways users can extend their experience with entertainment content.
Having recently made my way back to Los Angeles after spending the past five years in New York City, it's apparent that this Hollywood diet isn't exclusive to Broadway.
Some of New York City Ballet’s top dancers are quite active on social media. Beyond Twitter, and in keeping with the beauty of a visual art form, they are Instagram shutterbugs.
My review of Broadway's "I'll Eat You Last: A Chat with Sue Mengers," the one-woman play starring Bette Midler, was published by indiewire's Thompson on Hollywood.
Copyright, union restrictions and creative license concerns are just a few of the hurdles brands face when thinking of ways to extend storylines or showcase behind-the-scenes activities through digital media.
In order to highlight what I find interesting in the digital media space, I've created a new Tumblr page.
Lincoln Center for the Performing Arts in New York City is quite the visual landmark—Revson Fountain, the Metropolitan Opera House, Avery Fisher Hall. So many iconic visuals collected in one center on the Upper West Side of Manhattan, many drawing some of Hollywood’s top filmmakers to the destination.
It's time for technology to wow us consumers again. A hashtag in the corner during Glee or awarding a GetGlue badge for watching the latest Pretty Little Liars episode -- that's just social media 101. Audiences are ready to graduate to the advanced class.
In a room full of Broadway marketers and producers, how do you sell an idea of change without a clearly defined return on investment? When it comes to TedxBroadway, it's the big idea that turns a profit, although it's not a dollar sign attached to the value, it's onboarding Broadway to the idea of thinking big.
I'm happy to report that there are plenty of organizations taking to Twitter and Facebook in hopes of keeping arts in schools. Looking to join in on the conversation? I've assembled a list of resources you (or an arts organization) can easily use to leverage social media in favor of the arts.
