James Sims

Foursquare

  • Broadway Needs a Swift Kick in the App

    Broadway Needs a Swift Kick in the App

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    by

    James Sims

    It’s time for arts-related mobile apps to get micro, right down to the seat you’re sitting in, and extend the storytelling experience through second screens. Mobile app developers have pushed the boundaries of ways users can extend their experience with entertainment content.

  • Broadway Marketing Ready to Play Foursquare

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    by

    James Sims

    It’s Friday night. 8 p.m. After scanning Facebook for last minute status updates from friends and scrolling through a nearly endless number of tweets, it’s time to figure out what to do around New York City. My iPhone lights up with an alert message.